Exceed your sales targets with AI

Showpad’s global study of nearly 700 sales professionals reveals that AI is no longer just a productivity tool—it’s now central to sales success. Salespeople who use AI daily or weekly are 20% more likely to hit or exceed their quotas.

Key findings show that:

• AI is freeing up time from admin tasks, allowing sellers to focus on building buyer relationships.

• Sales leaders and reps both value AI, but they see its role differently. Leaders look for efficiency; sellers want practical support.

• AI is most effective when used to guide, not replace, the human element of selling.

• Successful AI use boosts personalisation, precision, and performance.

The report encourages sales organisations to shift their AI use from individual time-saving to team-wide commercial excellence, enhancing both outcomes and the human connection in selling.